ABOUT DOCUMENTA 14 & BIG OLIVE
documenta is one of the world’s most important art shows. This year’s documenta, documenta 14, was held for the first time outside of Germany choosing Athens as a venue, in addition to Kassel, Germany where the exhibition originated.
The art show attracted more than 1,000,000 spectators (in Athens alone). The press conference held in Athens drew over 1,200 journalists and 3,000 professionals, patrons and artists from major global media houses and art institutions.
Big Olive was documenta 14 exclusive travel and service partner in Athens, as well as (and remains) the exclusive local distributor of its publications, The Reader and the Artists’ Daybook (EN, GR, DE)
Big Olive services included:
➢ documenta14 Visitor Service in Athens (call & email center, welcome service and trip agendas)
➢ documenta14 pop-up stores handling | official merchandise & publications management and distribution
➢ documenta14 walks | exclusive operators of the official guided tours “documenta Chorus Walks”
➢ ticketing services for documenta14 at National Museum of Contemporary Art
As the travel partner for documenta14, Big Olive designed travel agendas for major Institutions including Secession Vienna, P. Guggenheim Collection Venice, Pinakothek der Moderne Munich & other art patrons.
On the occasion of documenta14, Big Olive originated a series of special city strolls through public spaces where the documenta artworks were exhibited, while delving into the city’s history, urban space and current affairs.